Understanding the Impact of COVID-19 On the Veterinary Industry

  As we find ourselves navigating a post-pandemic world, not entirely out of the waters and not back to “normal,” there are many changes that we have to get accustomed to. Going outside is not the same anymore, and as businesses try to reopen their services to hesitant clients, new standard procedures must be adopted. 


Let’s take a look at the impact of COVID-19 on the veterinary industry. 

Greater investment in e-commerce

While it was challenging for some businesses to deal with the pandemic, especially in places like the United States, those that rose to the occasion and responded fast fared better. Businesses that invested in an e-commerce shift or those that had established an online presence had a better chance of survival. 

Online shopping for pets may continue 

Many pet parents were forced to order things for pet care online while restrictions were in place. However, this practice may continue despite the lifting of the lockdown, because of the convenience it offers.


Ordering and receiving pet products and medication on your doorstep saves time for pet owners. This means there will be greater competition across e-commerce platforms for veterinary practices, all aiming to be the go-to option. 

Invest in customer engagement on digital platforms

Figures show that there was a drop in the number of people making visits to the vet. This means that as a veterinary practice, you need to invest in more effective client retention strategies. Engaging with your customers and asking for feedback will help you extend better care and customer service. 

Veterinary services are unparalleled for pet care and will still be the most valuable source for pet owners who need the best advice for healthcare for pets. However, to respond to the changing climate, veterinary practices have to adopt better management to boost revenue and retain clients. 

 

Animal Intelligence Software International is a leading provider of veterinary practice management software solutions for all kinds of veterinary practices across the globe including medical facilities and research centres.

They offer user-friendly applications made with the latest technology and tailored to the client’s needs. With this software, you can benefit from secure online hosting for all administrative applications and Global VetTM that you can access from anywhere.

Interested in learning more about their cloud based veterinary practice management software? Contact them today!  

 

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